What is B2B B2C C2B C2C O2O M2C I2C O2P

By | June 1, 2016

B2B (also known as BTB, Business to Business) is an marketing relationship between a enterprise and another enterprises, it closely link the company with customers so as to provide customers with better service through the rapid via B2B website response, thus contributing to promote business development. In recent years, B2B is still increasingly growing.
More specifically´╝îB2B refers to that the supply and demand sides who engaged in the e-commerce transactions are merchants (or business, the company), she (he) take advantage of a variety of techniques of the Internet or business networking platform to complete the process of business transaction. E-commerce is a major manifestation of modern B2B.
B2B comprises three elements:
1. sale: B2B website platform to provide consumers with quality and cheap goods to attract consumers at the same time urging more businesses settled.
2. Cooperation: a partnership with logistics companies to provide the ultimate protection for the purchase of consumer behavior, that is what one of the hard conditions of B2B internet is.
3. Service: Logistics is mainly to provide consumers with the purchase of services, in order to achieve the transaction again.
Typical representatives:alibaba,MANTA,made-in-china,Indiamart,Dhgate etc
B2C (Business to Customer). ” Business to Customer ” is a model of e-commerce, which is commonly retail sales model with direct-to-consumer specializing in sale of products and services. it is generally retail network, which mainly carry out online sales activities via the Internet. B2C is a new type of shopping method businesses provide for customer via the Internet including online shopping and online payment and other consumer behavior.
Online shopping has two modes: one is the B2C model namely goods and information circulating between the enterprise directly and consumers; the other is C2C namely goods and information circulating between the consumer and the consumer, commonly known as “online shop”.
Typical representatives´╝ÜAmazon,Ebay,Taobao,
C2B (Consumer to Business), meaning what things and price is decided by the customer to choose from, then the merchant evaluate whether to accept the customer’s request, the transaction is successful if merchants accept the requirements of customers; conversely, the transaction failed.
C2C (Customer to Customer), refers to the e-commerce between individuals and individuals. Customers themselves post deals to sell online. For example, a consumer transact a computer to another consumer over networks, this type of transaction is called C2C e-commerce.
O2O (Online To Offline), it refers to the business opportunity offline combined with the Internet, so the Internet becomes the foreground of offline transactions, the concept originates from the United States. Those both related to the line and off line are known as O2O. O2O business are physical stores, and group buy business model is not necessarily.
O2O e-business models need to have five elements: an independent online store, the trusted websites certified by national authority certification, online advertising, social media interaction with customers, integration of the affiliate marketing system online and offline.
One view is that who can be called O2O are those company both shopping mall and retail store at the same price of all categories; There are the other arguments that O2O is a a special form B2C (Business To Customers).
M2C (Manufacturers to Consumer), a business model that the manufacturers provide the product and service for the consumer to reduce the circulation and reduce cost of sales so as to protect the product quality and service quality.
I2C (Info to Consumer), information for consumers, such as: discount traded information provided by group buy network with consumers!.
O2P (Online to Partner),the new internet business model is “electronic business platform + community shops + customer experience stores + logistics and distribution “. Mainly in (1) channel business / chain business transition from wholesale distribution to the management platform localized; (2) the transition from the specialty stores to experience stores, community stores changed into shopping mall online, community terminal is king; (3) manufacturers transit to personalize C2B large-scale production.
O2P core business model is localized ecosystem of joint participation of building manufacturers, distributors, retail, logistics, financial institutions and other participatory around channel platform transformation opportunities by taking advantage of the Internet thinking to help traditional industries transition to the Internet to enhance the system efficiency, and create the perfect shopping experience for consumers. O2P mode business model includes three aspects, P: namely Platform (platform), Place (channel / localization) and People (consumers).

Leave a Reply

Your email address will not be published. Required fields are marked *